If you are an employer looking to outsource your project but worried about the higher cost due to high fees of top freelancing sites, one of these sites can be an option with lower the costs. If you are a freelancer and tired of giving a huge part of your earning as commissions for using freelancing platform, you should try these free or less expensive platforms for your freelance business. Unlike top freelance marketplaces which takes 15 to 20 percent as the commission from freelancer's earnings, these freelancing websites are providing better platforms with free or comparatively lower fees.

GoLance

Golance is a very young platform and is growing very fast. It provides a very user-friendly interface for freelancers and employers and takes 10% as commission. Its a better platform for employers as it gives flexibility and allows companies create multiple profiles and teams. It also helps to pay freelancers using goCradit when a company wants the project completed but don't have enough money at hand.

Guru

Guru is the best option among the top freelancing sites like UpWork, Freelancer and it takes less than 10% as a commission from the freelancer's earning. Its a small marketplace but provides very user-friendly, clean and minimalist design which makes it easy to use for freelancers and employers

FreeeUp

FreeeUp is a new and rapidly growing freelance marketplace and is in the market for only a couple of years. It comprises of less number of freelancers compared to those old freelancing marketplaces with millions of freelancers because of its selective membership policy.It has fewer clients, only a few thousands and is growing rapidly. The best part of FreeeUp is it does not take any fee from freelancer's earning.

Gigster

Gigster is a high-quality freelance platform who hires the top 1% freelance software experts and is the choice of top companies like Mastercard, eBay, and IBM. The fee is included in the project cost and not taken from the freelancers. Gigster delivers the best results by combining top talent on earth with a scientific approach to ensure high quality and efficiency.

HubStaff

HubStaff is a free freelancing marketplace where freelancers and employers can work together without being required to pay anything. HubStaff doesn't take any commission like other freelancing platforms. It also does not require employers to communicate and pay only on its platform. Freelancers tired of high fees on Upwork and Fiverr will find this as the best platform for freelancing. Its a completely free platform for freelancing.

Hope you will find this article useful. You will get a new source of finding work for your freelance business if you are a freelancer and a new source of finding experts to outsource your project if you are a company or an employer.

Main image source: https://pixabay.com/en/entrepreneur-lifestyle-millennial-2934861/

Being productive is more than just being fit and sharp mentally and physically. In order to stay on track and being very productive in this fast-paced world, you have to keep yourself updated on new ways and tools which can help you increase your productivity, as you do with WhatsApp to stay connected and updated with your social activity. Here are some of them.

1. RescueTime - One of the best productivity monitoring tools

If you are facing difficulty managing your time. If you easily fall victim to distractions and mind pleasing but useless activities. Then RescueTime is the tool for you. It will work in the background on your computer and other devices monitoring your activities and keeping a log of your time you spent on each activity. It can also control your time on a site by blocking it after a set time, so you don't overspend your time browsing that site. It gives you a clear picture of your day by showing how much time you spent for which activity.

2. LastPass

This is a very useful tool to manage your passwords when you are using too many accounts and working on many projects simultaneously. It provides the plugins for browsers like Mozilla Firefox and Chrome. These plugins save your account usernames and passwords, and autofill when you visit the site and enters your username. It saves your time and keeps you stress-free as you don't have to remember them or note them in potentially unsafe places.

3. Trello

If you love the visual method to manage tasks, Trello is for you. It's a powerful visual-based tool to help you get your tasks done in a more organized yet easy manner. You can create different boards for different projects. You can create cards which are movable by dragging across the lists i.e. Today's tasks, To be done, Done etc. It also helps you track the activity on a card by showing you the comments on activity section on right and on the card itself. You also get email notifications on activity/comments done on a card. This is one of the best project management tools which can improve your project management and team productivity.

4. WhatsApp Business

In order to encourage and enable small business owners to use WhatsApp for their business, the company has launched a specially designed app. This app has features like business profile where you can display your business address, email address, website and the description of your products and services. Apart from this, you can send quick replies, greetings and set away status. You can also see the statistics, like how many messages are delivered and read. This app can be used along with WhatsApp messanger on the same device.

Also read GBWhatsapp apk v6.30 download for Android. If you want to enjoy more features in whatsapp then use whatsapp mod like gbwhatsapp

5. x.ai

x.ai is an intelligent tool to make your meetings and invitations handling automated. Amy, an artificial and virtual personal assistant by x.ai handles many tasks regarding your meetings like time and location once you reply to an invitation. To get this feature working for you, you just have to keep Amy, your virtual personal assistant provided x.ai in Cc in your reply to an invitation.

6. Conversica

Conversica, an AI software is created to help you effectively and efficiently manage your leads and make sales process smoother. It automatically communicates with the lead with a human tone in the messages, and the lead would not even know that its a bot and not a human communicating with him. Though it is a paid tool, it is worth paying for, because it will make your life easy by making lead management and conversions automated. It will save your valuable time which you can spend in getting more business.

7. Trevor

As a task management tool with AI for personal planning, Trevor connects your tasks list with your calendar and automatically schedules your tasks at the best time when you can do it. It's a very good tool to keep your personal productivity at a very efficient level.

8. Legal Robot

This tool analyses legal documents and contracts and points out about its risks, potential issues and expenses you may have to face in the future. This tool does not give you any advice on legal aspects but helps you take the right decision. However, you may need to consult with an accredited lawyer for.

9. Astro

If you are using Gmail, you would find Astro extremely useful. It makes easy to manage your Gmail and Office 365 inbox by enabling you to set preferences and priorities, and ultimately, you will see more important messages easily. It will save your time you would otherwise be spending to find your important emails from a long list of ads and spam emails.

10. ProofHub

ProofHub is a project management and collaboration tool based on cloud technology. It is becoming a very popular tool as it provides some very important features that will help you in planning, organizing, collaborating, completing and delivering your projects on-time efficiently. Its interface is also very user-friendly so that you can handle it easily even if you are not familiar with it.

Read my article on tools for project management efficiency for additional tools to be successful and efficient at project management and boost your career.

Small businesses are considered the backbone of the economy, but with the advancement in internet technology most large firms are taking over the market share of these businesses. It is becoming difficult for small businesses to compete with big establishments as their lack of online presence has become a drawback for them. It has become so important in the modern business environment to be visible in the online market with effective SEO strategy in order to nullify the risk of becoming obscure in a competitive marketplace.

Owners of small businesses must understand that it is time to adopt modern marketing if they want to survive. They must abandon their fear of change and embrace it wholeheartedly. It will not only empower them but also give them a worldwide platform to grow. Internet is an open market that gives equal footing to all present. So if you want to make your presence felt in the digital world, let’s start with the basic concept of SEO.

SEO or Search engine optimization is what enables you to make your business noticeable online. It might sound simply but it gets a little more complicated as you dive further in. To simplify it, let us discuss how to implement an SEO strategy in the pre-setup phase of your business:

SEO Strategy for Pre-setup Phase

A major problem small business owners face in regards to SEO is that they do not focus on it during the initial stage. Most people think about SEO only during marketing campaigns, i.e. after the business is set up and a website is established. The issue with following this route is that implementing SEO to an already existing website can be time consuming and laborious; consult any digital marketing agency in India and they will tell you the same. It is not necessary to have SEO as the primary agenda, but it definitely must not be a secondary one. In order to establish a successful SEO strategy and campaign in the pre-setup phase a small business should follow the below points:

Select a Practical Name

As a businessman you must understand that no matter how great the name of your business sounds if it does not resonate with the public, it won’t work. Your name can be creative but it must also be clear enough for people to understand what the business is about. You simply cannot run the risk of losing customers just because you fancy a cool name. Keep in mind that your business name should have a great balance between creativity and SEO friendliness.

Choose Keywords Carefully

When you start a business you study the market thoroughly to gather as much data as possible to analyze the risks and potentials associated with the venture. The same applies to your website. When planning an SEO strategy, you must do proper research on the keywords or phrases you are planning to use. The keywords you use must capture the essence of your business. Aim for impactful long-tail keywords as it will decide the future of the website in regards to success or failure. Choose keywords that have a good balance between usage and search volume.

Check Rivals

If you want to have a good start, always have an eye out for your rival. See what they are doing with their websites and the kind of backlinks they are using to get traffic. There are tons of tools online to help you gather information regarding backlinks. Do study it but do not get obsessed with your rival’s activities. Focus on how you can improve on the existing strategies by studying theirs.

Follow these points in order to successfully start your SEO strategy. They will enable you to tackle issues related to SEO in the other stages of business.

VPS is a modern version of hosting, which is considered universal and suitable for launching web projects of any complexity. A virtual server is a virtual operating system. On one machine, due to the use of virtualization systems (OpenVZ or Xen), several such systems can work simultaneously. Various Xen VPS Provider, OpenVZ providers are available.

The technologies allow you to over verse, and it is almost impossible to avoid the influence of two users on one machine for each other - at least for something, but they are guaranteed to compete, which will be especially noticeable if you do not put the allocated cores and disks, hard limits for iops etc.

Even with a superficial examination of the proposals for renting VPS, there is an abundance of virtualization systems offered by the hosting providers. Among them you can find OpenVZ, Virtuozzo, Xen, KVM, Microsoft Hyper-V, VDSmanager and various modifications of these technologies. Each provider brings a lot of advantages of the system it uses, but few people compare virtualization technologies with each other and talk about disadvantages.

Disadvantages and advantages

Advantages of VPS

Root-access, through which you can perform any manipulations with the file system of the server, and install additional applications

• High performance
• High Uptime (from 99%), which indicates the stability of the server equipment
• Most hosting providers provide VPS-servers with proper protection against hacking and DDoS-attacks
• You will have full control on your VPS server
• You will get power with more resources for your business websites
• Better security and performance compared to free and shared hosting
• Very easy to upgrade to the higher resources if needed
• Almost isolation from another VPSs running on the same physical machine 

Disadvantages of VPS

• The performance of VPS is noticeably lower than that of dedicated servers
• They require customization (this defect is almost not felt if the provider suggests using special software for customization)
• It costs you more expensive than shared hosting
• You will need more technical skills to manage VPS server
• It’s more complicated and harder to control than shared hosting

How does VPS differ from virtual hosting?

After you order a virtual server, you will be available a certain amount of server resources. The peculiarity of VPS is that they will belong exclusively to you, and not be in the general use of many sites, which is observed when using virtual hosting.

OpenVZ is a free virtualization technology used by most hosting providers and supported by many VPS server control panels, both paid (SolusVM, VDSmanager) and free (HyperVM, OpenVZ Web Panel).

OpenVZ is actively developing, and is the first to receive all the innovations that after the break-in pass to Virtuozzo - the commercial version of OpenVZ, developed and promoted by Parallels Corporation as the optimal platform for VPS hosting.

Types of VPS hosting and types of virtualization

On modern VPS-servers the following types of virtualization are most often used: OpenVZ and Xen. The main distinguishing feature of OpenVZ is the use of a common Linux kernel for all virtual operating systems. Because of this, on servers with OpenVZ it will not be possible to start a system other than Linux. Xen virtualization uses separate kernels for all systems. Therefore, it is cross-platform.

OpenVZ is a cheaper system, so with it you will not be able to achieve high performance. Its drawbacks also include the problem of allocating resources. Ordering VPS-hosting with OpenVZ, you will notice that the actual characteristics do not correspond to those declared in the tariff plan. Xen virtualization has no problems with allocating resources and it is considered more productive.

Renting a virtual server is a process during which you should pay attention to the hardware characteristics and type of virtualization used. Choose its type depending on what performance you need and which operating system you are more comfortable with.

Although most of the websites are mainly driven by useful and quality content, the web design impacts to a great extent on how users access and read them and if they will stay on the page.

Accessibility

The most important consideration in designing a content site is accessibility. If you publish informational content on your site, it needs to be easy to find and read. Your navigation should allow users to find the information they want, without clicking through pages of irrelevant content.

If a visitor has to dig through page after page to get to the information they’re searching for, they’ll be likely to give up and visit another site instead. Creating a straightforward navigation setup with drop-down menu choices is a great way to help visitors to find what they are seeking and access it quickly.

Appearance

Visitors will make judgments about the quality and trustworthiness of your content based on how professional your site looks. Even if your content is easy to find, the design can turn people away.

If your site looks outdated or is visually unappealing, users may be hesitant to consider you a valuable resource. You need to have a clean design that illustrates your professionalism, and gives visitors confidence that they can trust your advice.

Readability

Along with the overall look of your site, your text should be visually appealing and easy to read. Too many fonts can be overwhelming and unprofessional, and you can typically stick to one font for titles and another for body copy.

Choosing the right fonts and colors is essential for helping your visitors read and comprehend your content. You might publish the most helpful content available on a specific topic, but if your font color is too similar to your background, your visitors may not even bother to read it.

Your body copy also needs to be clean and large enough to be read without struggle. These details all seem minor, but can have a major impact on how effective your content marketing strategy is with potential customers.

Comprehension

Many people are visual learners, and need graphics and photos to fully understand new topics and information. This means it’s essential to include visuals with all of your content.

Many owners of Internet resources host their web applications on virtual servers or use shared hosting. In this article, we will try to consider in detail both services, and based on the experience of the customer support service, we will deduce the conclusion: which of these services can be given preference and under what circumstances. Read all the details under the cut!

Introduction

Suppose you have a website or plans to create one. You turned to a specialist who knows what technologies to develop a website. Most likely, he already has a personal idea of what hosting to host it and will offer a resource from his own developments. But you like to understand everything yourself, and therefore, in order to get to the truth, you need to puzzle about finding a reliable and really suitable web host. The same resource, which determines how your site will be placed on the Internet.VPS includes cloud Linux VPS, windows VPS hosting, etc.

VPS / VDS

These abbreviations are found quite often. Some write VPS, others use VDS. Both concepts appeared about the same time and in fact mean the same thing. VPS (Virtual Private Server) or VDS (Virtual Dedicated Server) is a virtual dedicated server.

Physical server

It's the same computer as your home, and sometimes more powerful. For physical servers, processors from a special series are used, which are more expensive than for most home computers. Together with the memory of a special type, such processors guarantee the exact execution of programs. In addition, NVIDIA GRID and NVIDIA TESLA M60 graphics cards can be used in servers, which are needed for specific tasks and for the most part architects.

Virtualization

Virtualization is a technology that runs on a single physical computer several isolated virtual machines. In order to implement virtualization, technical means are needed. On each physical server (the provider can have hundreds of them), a hypervisor is installed. The servers are clustered and managed by the management server cluster. In VMware, it is called vCenter and allows you to efficiently distribute virtual machines to virtualization servers, manage hypervisors (servers, networks, storage, etc.).

Types of virtual servers

Historically, the first appeared on the market shared-server VPS. They are built, usually based on Linux upstream containers. Each client on such hosting gets an isolated container to host their files and applications. In this case, the user has access to limited rights within his VPS.

Today, this technology is becoming obsolete, and eventually, it will be completely replaced by cloud-based VPS, which has a number of advantages:

1. Virtual machines of users are independent - the influence of one user on others is excluded

2. Each VM can use its OS

3. The client receives full administrative access inside the VM and can install any software

4. VM can be moved between servers and exported/imported

5. When a physical server crashes, VMs are immediately launched on other servers

6. With a heavy load on the physical server, VMs are moved to less-loaded servers

This solution has been successfully applied in tens of thousands of companies, and over time, more and more organizations are discovering virtualization for themselves.

Shared Hosting

As a rule, this is a very simple type of hosting. A set of applications is installed on the provider's server - web server, DBMS, PHP, and so on. Each user can have a folder for placing files and a control panel from which he can configure the provided parts of the web server and DBMS for the needs of the site. The advantage of such hosting is low cost and simplicity.

Who should choose shared hosting?

Shared hosting is a solution that is suitable for sites with attendance of no more than 2000 people, or those who are difficult to configure the server. The advantage of this solution is the low price.

Who should choose a virtual server?

If you purchased a virtual server, you can count on a much larger number of visitors than in the case of shared hosting. In addition, it's not much more expensive if you really want to get high speed and smooth operation of the site. A dedicated Internet channel will allow visitors to work with your site at any desired time.

Conclusion

As in everything, you first need to decide what kind of requests you have for the project. If you plan to grow and increase your influence in the selected segment, then you need to stop at the virtual server. It is with it that your site will be able to receive more visitors simultaneously and avoid unforeseen breakdowns. Otherwise, shared hosting is suitable.

Power Point is one of the many amazing software that Microsoft has given to this world. From organizations to educational institutes, the software plays an active role in the presentation of different ideas and theories. But, it requires a lot of good efforts to come up with a perfect power point design that can not only help you in presenting your ideas, but can also leave a positive impact to your audience.

You need to have a number of extraordinary design skills, sense of style, and technical knowledge to come up with a perfect design. The test will be failed otherwise if your presentation has got some genuine problems like unreadable text, broken links, etc.

If you are also on your way to design a power point template for your office or educational work, read the following points that can certainly help you out in getting a perfect design.

1. Use a Correct Layout
You need to use a correct, simple, and effective layout that can deliver your message rightly. In many languages, reading order is left to right or top to bottom. Considering this, you need to use the right order so that the target audience may not face any difficulty in reading your message. Using this phenomenon, you can also emphasize on different points by showing them in starting.

2. Use the Right Font and Its Size
You need to keep this thing in your mind that your audience will be quite away from the projector screen. So, the font you choose should be big enough to reach to their eyes. By using the right font, you need to make it sure that your audience can easily comprehend what you are presenting at the screen. Most people use 24pt or above font size in their presentations so that their audience can easily read the points in the slides.

Along with font size, font type also matters in the case of the PowerPoint presentations. You shouldn’t use any font that has “serifs”. Also, never use more than two font types in your presentation. One you can keep for the headings in the presentation and the other you can use for their descriptions.

3. Use Good Backgrounds
To make a perfect power point design, you need to use such a background that can help you keep the flow of your presentation. To come with a perfect background, you can conduct a little research by viewing different top quality presentations. By viewing them, you will notice that top quality presentations use one or two different backgrounds. They use backgrounds, according to the information being shared on a slide and keep this consistency in their future slides as well. By doing this, they always know that what kind of background should be used for a certain information.

4. Don’t Use Sentences
Remember, slides are used just to reinforce maid ideas, not for the presentation of complete thoughts. Being a speaker or presenter, you should only keep important and main ideas into slides rather adding complete sentences. You should not add so many words in your slides because the audience will remain busy in reading the text and will not be able to give their full attention to what you are saying.

5. Use Quality and Relevant Photos
The more pleasing photos you use, the more people you will attract towards your presentations. Photos play a great role in making a presentation successful and by choosing relevant photos with your message, you can get the attraction of your audience. There are a number of websites that offer free photos for anyone. By taking some professional and relevant photos from them, you can make dynamic slides for your presentation and can successfully deliver your message to your audience.

6. Use Simple Yet Pleasing Colors
Where there is design, there will be colors and you must use some professional and eye-catching colors in your power point design. Whether the background, photos, or text, everything in your presentation templates should have consistent colors so that the presentation can give a professional look. For this, you can also take help from a graphic designer as he may better guide you about colors.

7. Add a Summary
It is important to summarize a presentation as it helps the audience to easily grasp what the presentation is about. You need to summarize your topic in around 20 to 25 words so that the audience can easily understand it. You can summarize the presentation in the beginning and at the end of it as well.

8. See from Your Audience’s Perspective
To come up with a perfect power point design, you need to see your presentation according to your audience point of view so that you can find flaws in it. Regarding this, you need to remain honest and realistic so that you can find your mistakes by yourself before the audience finds them.

9. Keep Everything Consistent
All slides in your presentation should have consistency in them. They should be consistent one to the next so that the audience may not lose their interest from it. The question “What’s next” should arise in the minds of the audience and they should develop their interest in each slide.

10. Use Tables
A table is a perfect option to show some statistics in a power point presentation. If the presentation you are making has some statistics or numbers to show, you can show them effectively in a table. You can visualize the tables as simple as you can so that they may not give a crowded look to your presentation design.

Consequently, by following the above tips, you can come up with a perfect power point design and can successfully attract your audience. Remember, a badly designed presentation will ruin everything and will also leave a pretty bad experience to your audience. So, give your power point presentation a perfect design, show your expertise in it, and let people hear your story!

Online earning holds a lot of promise, and working from home is the new dream job. It’s especially attractive given the current global financial crises and because it is up to you when and how you work, flexible work hours is quite the incentive. It helps you stay out of peak time traffic congestion or crowded public transit , we all know the burden of standing in bumper to bumper for at least one to two hours every morning and afternoon. It has also been boosted by the so-called introvert revolution. People who prefer individual pursuits are getting more acknowledgement and social recognition. Today, web work can offer higher job security than traditional modes of employment. As you venture into the virtual hiring space, start with the basics. Here are some quick tips:

1. Secure payment – open a Paypal account, or sign up for a similar service as a quick and secure way to receive payments from your clients.

2. Take a professional approach – get into an office routine. Wake up, take a shower, have breakfast, and ‘go to work’

3. Monetize your blog – some of the ways your blog can earn you money are affiliate programmes, pay-per-click advertising, sponsored content, paid subscriptions, exclusive membership, and sponsored content. You can also use your blog to sell related goods and services in the online marketing industry.

4. Freelance – join some freelance websites online to work with companies or people that need virtual assistants or data capturers. Eg. Upwork.com and zirtual.com

5. Online surveys – take online surveys to earn extra cash. Best thing about doing online surveys is that you can work in your own time, which means flexi work hours.

6. Write and sell an Ebook – are you particularly gifted in a certain type of hobby, have some cooking recipes, or maybe have a really interesting ideal or story you would like to share? Start writing your Ebook today and start selling!

Treat online earning like a regular job
While online earning conjures ideas of mid-morning naps and a pyjama dress code, it’s still a job, and you’ll be more successful if disciplined. Your house is full of distractions, such as the TV, the fridge, and the Internet. Also, once your friends know you’re always home, they will likely want to come over often. Set ‘office hours’ when you can’t be interrupted and designate a work space. Be sure to follow a productive work routine. This psychologically separates your ‘office time’ from your leisure time. It can also discourage friends and family from derailing your work day.

Getting started today
One of the first step to online earning is to start a blog or buy a web domain. When e-work first began, it was easier to earn from your blog. Now everyone has a blog, which has diluted the earning pool. On the upside, with so many people blogging, it’s easier to get started. There are established tools and services specifically set up to make blog earning easier. Do you like the idea of becoming an online earner? Share this post with a friend!

Social Media Optimization (SMO) is a digital marketing domain which when done right can bring big success to online businesses. It helps you connect with a huge number of audience and can even inspire them to avail your services or buy your products. You can make SMO your marketing tool to make instant profits.

Though SMO may appear an easy task, it is not so. For, successful SMO requires the adopting and implementation of the new. Definitely, businesses would profit from hiring expert SMO Services to deploy these tasks. But if you would like to do it by yourself, here are seven successful tactics to dramatically increase your social reach.

1. Add More Blogs

A crucial technique to widen your social reach quickly is social media blogging. Users on social networks love to read information, experiences, how-to-content, etc. Develop blogs with crisp content and catchy headlines. This will bring your business social visibility.

2. Videos

Video content should also be published on social sites. With YouTube making it easy and convenient to share videos, you now can create videos in the niche of your business and publish those. This will not only make your social media campaigns interesting but will also bring better user traffic.

3. Social Invites and Events

You can invite and coordinate events with your viewers at social media platforms. This helps you build your contacts and network circle. So, occasionally create campaigns and send out invites to your group members and viewers to join. It is recommended that you plan several events in advance and then send out invites for those conferences and meet-ups. Renowned brands schedule special events for promoting their new launches. This deeply connects the viewers with the brand and also upgrades the reach.

4. Group Sharing

Groups are the “common rooms” on social media platforms. These enable sharing information among a similarly interested set of users. This feature should be taken maximum advantage of to improve your social reach. Search for influential groups with lots of members and share your campaigns and posts there. When a number of users on these groups see your posts, it is likely that you will receive more visitors to your business website.

5. Contest Marketing

Contest marketing works in drawing new visitors to your social page. For enhancing the social engagement offer freebies, discounts and promo offers. You can come up with some interesting contests and encourage your users to take part in those. This strategy will instantly boost your site’s visibility.

6. Influential Marketing

This is fairly a new concept in the social networking world. It includes recognizing the right users and asking them for their opinions regarding your products. Bloggers, industry experts, and reporters can be contacted for this task. This will surely bring greater social reach as influencers usually have a big base of followers.

7. Paid Social Media Advertisement

Social media advertisement also is an effective SMO strategy. Big brands currently use this to gain new visitors. Paid advertisements on social sites promote a custom campaign to bring new users. You can choose the budget, age group, geographical location, etc. for the promotion. Choosing all those attributes will enable you to boost your post for a wider reach.

SMO tasks are time-consuming and effort taking can be even tricky. Further, there are also so many other techniques and “rules’ which gets sophisticated with the passage of time. It would, therefore, be wise to hand over your SMO campaign to reliable SMO Services, while you take care of the more important core business activities. They will work professionally to ensure the best returns on your SMO campaign investment.

E-commerce industry has grown rapidly and vastly with the change in technology, and so it becomes essential for them to keep up with the latest technology trends in order to drive more business. One of the most important aspects of technology that has helped e-commerce industry to grow at such a pace is mobile app development. Each & every kind of business nowadays opt to go for mobile apps as most of the people now spend their time on the mobiles.

Having a mobile friendly website is good but an e-commerce app for your company can help you grow your sales more effectively. It has provided a platform for e-commerce companies to reach a vast audience with much more ease resulting in higher conversions. The most important part is that you can get your e-commerce mobile app for both Android and iOS platforms, which will help you reach an even wider audience. It is quite important for an eCommerce business to understand the benefits of having an Android & iOS app as it provides numerous advantages.

Important feature of mobile apps for E-commerce Industry

24x7 Accessible

The most important feature and advantage of having a mobile app is that it provides an easy 24x7 access to your customers. While having a website also solves the purpose of making your presence online, but it requires a user to be on their laptop or desktop which is time-consuming and sometimes a tedious task. A mobile app can solve this problem easily as most of the people have their smartphones with them 24x7 within the reach of their arms. An individual can access and buy products from an app in just a few taps which provide a great customer experience.

Push Notifications

The e-commerce industry is ever-changing and brings new offers almost daily to attract new customers. If you’re only having a website then it can be hard for your customers to learn about these offers, this can be solved using a mobile app which facilitates a push notification feature. This feature can be used to broadcast for new sales, products arrivals, etc. This makes the customer feel important and increases customer engagement.

Attract New Customers

Another important and crucial benefit of having a mobile app for your e-commerce business is acquiring new customers. Having an app for your business increase the chances of customer engagement and eventually converting into a regular customer. In addition, an individual who has been your customer can recommend his/her friends your app who can then download it to their smartphone then and there. This can be really useful as it creates a good market with the help of “word-of-mouth”.

Added Features

Mobile apps for e-commerce can be integrated with features like GPS tracker, camera, real-time commenting, and more which can greatly enhance the customer experience and help understand the behavior and engagement of your customers. It is highly recommended to have these added features integrated into your mobile app for e-commerce store to increase your ROI.

Feedback, Tracking & Returns

When a customer has bought a product all they can do is to eagerly wait for it to arrive. If a customer wants to track their order then it can be done through your e-commerce mobile app, avoiding the need to logging in through a PC in case your customer doesn’t have access to a PC. Apart from order tracking, feedback and returns are also an important feature of the mobile app which is an important addition to the functionality. Any company would like to hear from their customers regarding their experience and queries.

Returns are essential when a customer is not happy with the products, the mobile app also provides the return feature in case the product is unsatisfactory or needs to be changed.

User-Friendly Interface

An user-friendly interface for your e-commerce mobile app will make the shopping experience of your customer easier. A user can filter through various options like price range, brand, size, discount, etc, to make their shopping experience smooth and easy. All this can be done on a desktop site too, but these features are really helpful when a user is on-the-go and want to buy something at the moment. Opting to go for mobile app development for your e-commerce business not only help your customer but you are also helping yourself.

Brand Value & Loyalty

A mobile app can help your business become a brand with a more rapid pace. When people have access to your services in their hand, they will tend to convert more and will help grow your customer base. This will increase your brand value and help improve ROIs. If someone had access to a brand in their hand at all time, then it might result in returning customers who shop again and again.

These are some but not limited features of a mobile app for ecommerce industry. The mobile apps have changed the way businesses attract and convert customers with great UI/UX, functionality, timely updates, and offers. With smartphones providing amazing functionalities and mobile app development companies who are developing apps for these devices, people have started spending more time on mobile and less on desktop, laptops, and PCs.